This December we published our first Impact Report and we are pretty excited to share it with the world! As a UK Certified B Corp we are required to publish an Impact Report every year, but even for businesses that have not achieved B Corp status, it is a great way to communicate important information about your business and the impact it has on people and the planet. It’s an opportunity to celebrate your successes, outline your goals, and plan for the next year to come.

Purpose of an Impact Report

An Impact Report should provide quantifiable changes that your organisation’s activities have been responsible for in the last 12 months; reassuring your clients, suppliers, followers and supporters that your business is ultimately a force for good. It provides transparency, accountability and helps to identify areas for improvement.

There are lots of frameworks that you can use to create an Impact Report, but because Connect Three is a B Corp, we have used their 5-point framework to explore the meaningful changes we have made, and are planning to make.
So that’s the big reason we are doing it, but there are four other important reasons why we created an Impact Report:

1. To Give Thanks
   We regularly make a point of showing gratitude to our people, clients, partners and supporters, and an Impact Report gives us a focused opportunity to say “thank you” to everyone who supported us as we worked to make a difference to people and the planet.
2. To Provide Accountability and Transparency
   Each year our Impact Report will let us honestly tell our stakeholders about the good, the bad, and the ugly that we’ve faced as we have tried to implement actions in the year. We do our best to tell the story about what we have done in a compelling way, and give an honest account of the difference that Connect Three is making in the world. It also explains what we are learning from our outcomes, and what we are going to do to address our shortcomings.
3. To Help Clarify Our Future Focus
   As part of our Report, we have identified areas where we can grow our impact, and where we are currently at on our journey to our biggest goals. Each Impact Report we produce will be an annual check-in on our journey and help to ensure we are on the right path.
4. To Motivate Our People
   As much as the Impact Report is for our wider followers, the report also gives our whole team insight into how their work has contributed to our overall success, and what lies ahead for us as a team. The team has been involved in measuring our impact throughout the year, and this is the opportunity for them to see the big picture view of what we have achieved.

So that’s the why, and here’s where you can view the full report. If you have feedback, input, or ideas of things we can get involved in over the next 12 months, email curious@connectthree.co.uk and let us know.